The PLACE for Direct Response Marketing Strategies and Tactics For the Affluent, Celebrity, or Extraordinary Entrepreneur.
Dear Reader, At the beginning of my “Psychological Triggers” speech to the Charlotte Entrepreneurs Organization, I show a picture of comedian Dave Chappelle as his “crackhead” character. A giant photo of his face with a run-from-the-police smirk, red beanie on his head, and light white powder mustache on his upper lip. A funny picture that [...]
Damn! Just when you were getting everything down, the government goes and changes the rules. The FTC, literally, just changed the guidelines concerning how we can use testimonials and endorsements. I kept this short and sweet. No pitch, no gimmicks, and less than 5 minutes long. Enjoy and leave a comment please! As promised…here’s the [...]
