Marketers love to blame advertising mediums for their lousy results. I guess it comes from not wanting to blame ourselves, but none-the-less, it is an illusion. Lousy results come from lousy ads. Nothing else to blame. Plain and simple. I was speaking to a friend of mine that, for my safety, will remain nameless. [...]
One “Trigger” Word That Makes Prospects Say Yes
November 18, 2009 By 4 Comments
